Serious Environmental Concerns – How to Fix Them
Depletion of the ozone layer
Exploitation of the water resources
Industrial waste management
An appeal is made to the world leaders and dignitaries of socio-economic, political, environmental, health, business and inter faith field to discuss global issues in an international platform.
Ozone layer which is highly important to life is getting affected. They are essential for the absorption of biologically harmful ultraviolet radiations from the sun. If this ozone layer gets depleted what is going to happen of the ultra violet radiations? These harmful radiations will reach the earth and cause fatal effects on the living creatures.
Tags: depletion of the ozone layer, desmund tutu, muhammad yunusThe Marketing Environment
No business exists and operates in a vacuum, but as a part and parcel of the environment in which it finds itself. Efficient and effective marketing strategy is a function of the marketing manager’s ability to understand the environment in which the business operates.
The marketing environment consists of a set of factors or forces that operate or influence a company’s performance in its chosen target market.
Jain (1981:69) defined the marketing environment to include all those factors that may affect the organization directly or indirectly in any perceptible way. Marketing environment factors affects the organization by the way of input and the organizations also affect the environment by output. The relationship between the organization and the marketing environment is often referred to as “inseparable” the organization and it environment are constantly in a state of: give and take” or homeostasis.
Tags: controllable variables, observation analysis, target market